Missed Call Alerts And SMS Response from Call Tracker AdMeter

There's nothing worse than investing in marketing to get calls only to have those calls unanswered. With Admeter you've at least got a chance to recover that lost custom with ouremail and sms alerts

But there's something neater that you can do to ensure you don't lost those customers that didn't get through.

SMS Respond is similar to the Missed Call Alert feature within AdMeter, but this time it is the caller whose call has not been answered that receives a message.

Imagine you are a property agent and you get lots of calls...some of those calls may go unanswered, for example, at lunchtime. Now of course you'll get back in touch with those callers by using the missed call alert feature but what about having a holding message sent out to the callers mobile phone? Via text?

How to turn a negative missed call into a positive automated marketing with Admeter

With AdMeter you can configure a text message that goes out to all missed callers. This may be a simple,

"Sorry we missed your call. We're out with clients on viewings. We'll call you as soon as we can. Gary Mays, GM Properties."

Or it could be a more direct message of;

"We're sorry you could not reach us. My personal mobile is 0795 128487. Incidentally if you don't have a mortgage I recommend James Smith mortgage adviser"

Whatever approach you take, there's something you can do to prevent the missed caller from going elsewhere and you missing out on business.

You can create whatever message you think appropriate for your business and send it to either mobile callers only or to both mobile and landlines. (Landline callers hear a text to speech playback of your message).

This is automated marketing that you can set and forget.

We think this is a great way to use the Admeter system and make the most of missed calls. We'd be happy to help you set up SMS Respond. Gives us a call.

Charity and Non-Profit Marketing With SMS Data Gathering

Charities and non-profits are in a perfect position to use sms text marketing to help get donations.

One of the easiest ways to do this is to build an sms texting database by capturing mobile phone numbers at the moment people call. Rather than having to have an agent or staff member do this it it possible to automate the whole thing.

Charity and Non-Profit Marketing Just Got Easier from AdMeter on Vimeo.

When someone calls the charity phone number the caller gets and option to opt-in to receive further messages via their mobile phone from the charity.

Not everyone will opt-in, but those that do are then good candidates for one-off campaign messages, (such as a time-critical fundraising effort) or for regular communication of important messages.

With texts being opened 97% of the time within 3 minutes, this is an effective means of communication. It is also very efficient as donations can be made easily by texting back to another number or clicking to go to a donation page or calling the charity with a single click.

Admeter supports charity work and is delighted to offer the set-up of this system on a no-cost basis to a charity every month.

Admeter only charges for the texts which are used in the outgoing campaigns.

Charities do not need any telephone software upgrade and this system can be set up quickly and without any fuss. All it requires is for the charity to publicise the unique Admeter.co.uk phone number.

As well as the text opt-in function Admeter.co.uk can provide call tracking metrics enabling a charity to know exactly what marketing works, whether it's offline or online marketing.

Please contact us at www.AdMeter.co.uk today to find out how we can help you raise money for your cause.

Call Tracking Answers The Social Media Marketing Response Question.

One of the biggest debates going on in marketing is “Does Social Media work to make sales?”

Business is about making sales. Nothing happens until someone sells something. No manufacturing, distribution, retailing...or getting paid! Therefore the investment of time and resources in social media has to be one that pays.

Whether Twitter, Facebook, LinkedIn or blogging, social media can be classified as being part of the “Nudge Effect” a series of communications that nudge the potential customer into taking action...whether clicking or calling.

Being able to track this Nudge Effect accurately and over a long period of time can give a true picture of your value generated from social media.

For example, if you are Tweeting on a  regular basis and someone clicks on a link to your website, dynamic numbers from AdMeter.co.uk can capture any subsequent phone call that prospect makes and tie it back to that Twitter account.      

This means you can tell  exactly how many calls are being generated.

And this can be done for all social media outlets with specific phone numbers.

There are other reasons to use call tracking numbers in social media. For example if you are running display adverts online on blogs or Google and you have the phone number in the advert, you may find prospects call without even clicking the advert. By using call tracking numbers you can find out that these adverts are working better than you thought.

There is no need to rely on your staff asking callers “Where did you see our number?”.

Firstly, they’ll forget a lot of the time. Secondly, the caller may not remember or just make up something to please the sales person. The caller just really wants information or to purchase, not to be surveyed about where he got the number.

Call tracking numbers can also be used in video and pictures, something that work well with social media. You can easily embed these unique tracking numbers in the content and should anyone click to your website via this visual content, dynamic numbers will mean you can track these calls back.

This type of Premium Data was thought to only be available to multi-million pound brands but Admeter’s dynamic numbers can be used by any company, from sole traders right up to digital agencies handling hundreds of clients and thousands of social media channels..

Dynamic phone numbers captures the missing information that you need to make the right decisions about your social media; namely is it making you money?

When you consider the nudge effect of social media, email marketing and traditional advertising it makes sense to know which one actually resulted in “that” call. The one that makes you money.

Call us to find out more.